BrandWorks Studio

Outdoor advertising is a dynamic and impactful way to capture the attention of a wide audience. In the bustling environment of the outdoors, banners and flags stand out as versatile tools that can convey your brand’s message with vibrancy and movement. This blog explores the strategic use of banners and flags in outdoor advertising, offering insights into material selection, installation tips, and TAS’s rapid production capabilities that ensure your message is not just seen but remembered.

Strategies for Outdoor Advertising Success Outdoor advertising requires a strategic approach to ensure that your banners and flags capture attention and withstand the elements.

• Location, Location, Location: Choosing the right location for your banners and flags is crucial. High-traffic areas, entrances to events, and places with high visibility from the road are prime spots.
• Visibility and Readability: Your outdoor advertising must be easily readable from a distance. Large fonts, bold colors, and clear messages ensure that passersby can quickly grasp your message, even on the move.

Choosing the Right Material for Outdoor Conditions The effectiveness of outdoor advertising also hinges on selecting the right materials that can endure weather conditions while maintaining the integrity of your message.

• Vinyl Banners: Ideal for most outdoor conditions, vinyl offers durability against rain and sunlight. 13 oz. vinyl is great for general use, while 18 oz. vinyl blockout is perfect for double-sided printing where sunlight penetration must be minimized.
• Mesh Banners: For windy conditions, mesh banners allow air to pass through, reducing wind load and ensuring your banner stays in place.
• Fabric Flags: While fabric flags offer a premium look and feel, they are best used in fair weather conditions or in semi-protected outdoor spaces. Their vibrant prints and flowing movement attract attention.

Installation Tips for Maximum Impact Proper installation ensures that your banners and flags not only look great but are also safe and secure.

• Secure Mounting: Ensure banners are securely mounted to withstand wind and weather. Reinforced grommets and secure fastenings can prevent damage and extend the life of your advertising.
• Flag Bases: Choose the appropriate base for your flag type and location. Ground stakes are perfect for soft ground, while cross or square bases are ideal for hard surfaces or indoor use.

TAS’s Rapid Production: From Concept to Reality in Days At TAS, we understand that timing can be critical in outdoor advertising. Our commitment to rapid production means that once we have art approval, we can move from concept to completed product in less than 3 days.

• Expert Consultation: Our team works with you to select the best materials and designs for your outdoor advertising needs, ensuring that your banners and flags make the desired impact.
• Custom Solutions: From material choice to custom sizes and unique designs, TAS offers tailored solutions to meet the diverse needs of outdoor advertising, ensuring your brand stands out.

Banners and flags are powerful tools in outdoor advertising, offering the flexibility, visibility, and durability needed to make a lasting impression. With strategic placement, the right materials, and proper installation, your outdoor advertising can drive brand awareness and customer engagement to new heights.

Make your brand’s presence felt with custom outdoor advertising solutions from TAS. Whether you’re planning a promotional event or looking to enhance your storefront, our banners and flags are designed to capture attention and withstand the elements. Contact TAS today to bring your outdoor advertising vision to life, quickly and effectively.